THE FUTURE OF TOMS
“I'm going to say this as humbly as I can: I believe what we're doing is affecting the way businesses will be built for hundreds of years to come.” -(Mycoskie, 2013)
- Has sustained credibility as authentic/genuinely motivated company.
- Model is relevant to entrepreneurs. Large companies cannot build philanthropy in such a direct way into business model.
- Mycoskie focused on expanding into new product markets where "buy one, give one" companies are already in the market.